A discussion about business and marketing communications (or marcom).

Netiquette is Network Etiquette and should be considered the same as business etiquette only online.  One of the ways I identify business e-mails is from the subject field.  I delete spam e-mails by what is listed as the subject.  Make sure that you always use a subject and your subject is short, concise and clearly states your topic.  Again, I reiterate, never take on a position of informality in your business e-mail, it could indicate a negative impression of your professionalism.  Never take for granted the casualness of the business relationship and always address your contacts with a high level of courtesy and respect.  With any online communications, always maintain a level of professionalism that will reflect well on you and the organization you represent.